1. Learn the playbook
Each module is 3–4 focused video lessons plus an SOP and AI prompts. Most students finish the week’s lessons in about 90 minutes.
12-week live coaching program
A complete system for profitable paid ads — and coaches who make sure you use it.
Over 12 weeks you’ll build an AI-powered ad engine for your business: offer, tracking, creative, campaigns and a scaling plan. You’ll learn it in short lessons, apply it to your own accounts and get live feedback twice a week. Next cohort starts January 12, 2027.
- Of structured live coaching
- 12 weeks
- Live calls (Accelerator & VIP)
- 2x / week
- Async feedback on weekdays
- 24 hrs
- AI prompts & ad templates
- 150+
- Action-based guarantee
- 30 days
How it works
Learn it. Apply it. Get feedback. Repeat.
Every week follows the same simple loop. It’s the loop that turns information into results — and it’s what most courses leave out.
2. Implement on your account
Every module ends with a concrete action item — build the scorecard, launch the test, write 20 hooks — applied to your real business.
3. Get expert feedback
Bring your work to a live call or submit it for async review. A coach tells you what’s working, what isn’t and exactly what to change.
4. Measure and iterate
Update your weekly scorecard, share results with your pod and carry the lessons into next week’s tests. Momentum compounds.
What’s included
Everything you need to build, launch and scale
The curriculum
12 modules, 40+ lessons, zero fluff.
A week-by-week curriculum covering offer strategy, tracking, AI creative, copy and landing pages, then platform deep dives on Meta, Google Search and Performance Max, YouTube, TikTok and ChatGPT & AI search ads — finishing with analysis, scaling and automation.
- Short, focused lessons with real account walkthroughs
- Step-by-step SOPs you can hand to a team member
- Lifetime access, including all future updates
- Platform update briefings when the ad networks change
The coaching
Expert eyes on your campaigns, every week.
Accelerator and VIP members join two live coaching calls every week, submit ads and accounts for review and get async feedback from our coaching team within 24 hours on weekdays.
- Strategy & Hot Seat call: your questions, your numbers
- Creative & Ad Review Lab: hooks, scripts and visuals critiqued live
- Async video feedback on ads, landing pages and reports
- VIP: 6 private 1:1 strategy sessions and a done-with-you build
The toolkit
A prompt library and templates that do the heavy lifting.
Stop starting from a blank page. Our toolkit gives you tested AI prompts and fill-in-the-blank templates for every stage of the ad process, from customer research to the weekly report.
- 150+ AI prompts for research, hooks, scripts, images and analysis
- The Hook Matrix for generating 50 angles from one offer
- Campaign build sheets for every platform
- Weekly scorecard and reporting templates
The community
Operators running ads right now — in one room.
Swap winning ads, compare benchmarks and get unstuck fast. Your cohort becomes a peer group of business owners, marketers and agency operators who understand exactly what you’re working on.
- Private community with channels for every platform
- Accountability pods that meet weekly
- Wins channel and cohort-wide benchmark sharing
- Masterminds and member events
Your weekly rhythm
A predictable week that fits around your business
Plan for 3–5 hours per week. Every live call is recorded, so you never fall behind if you miss one.
| Day | What happens | Time required |
|---|---|---|
| Monday | New module unlocks: lessons, SOP, prompts and the week’s action item | 60–90 min |
| Tuesday | Live Strategy & Hot Seat call — teaching, Q&A and live account reviews | 75 min |
| Wednesday | Implementation day — build, write, launch. Submit work for async feedback | 60–90 min |
| Thursday | Live Creative & Ad Review Lab — your ads and landing pages critiqued | 75 min |
| Friday | Update your scorecard, post results in your accountability pod and the wins channel | 20–30 min |
| Weekdays | Async coach feedback within 24 hours on ads, copy, reports and questions | As needed |
Call times are published before each cohort and scheduled for North American time zones. Self-Paced members join a monthly live Q&A.
Onboarding
Your first 7 days
We front-load setup so you can start testing quickly. Most students launch their first new campaign by week 3.
- 01
Apply and get accepted
Complete the short application. We review every one to make sure the program is a fit for your business, budget and goals.
- 02
Welcome kit and portal access
You get immediate access to the member portal, the community, the prompt library and the pre-work module so you can start before kickoff.
- 03
Account and offer intake
Share your ad accounts, offer, margins and current results through our intake form. Coaches review it before your onboarding call.
- 04
Onboarding call and 90-day roadmap
Accelerator and VIP members get an onboarding call where we set targets for cost per lead or ROAS and build your custom 90-day roadmap.
- 05
Cohort kickoff
Meet your cohort, your coaches and your accountability pod at the live kickoff — the first session of the cohort starting January 12, 2027.
Choose your track
One program, three paths through it
Your roadmap adapts the curriculum to where you are today. Everyone gets the same core system — the emphasis, action items and coaching focus change.
Owner Track
For founders and owners running their own ads, often for the first time or after disappointing results. Focus: a profitable offer, clean tracking, one primary platform done well, then expansion. Ideal for local businesses, ecommerce brands and coaches & consultants.
Growth Track
For in-house marketers and media buyers already spending. Focus: creative volume with AI, structured testing, multi-platform attribution and scaling rules that protect efficiency as budgets grow.
Agency Track
For agencies and freelancers adding or upgrading paid media services. Focus: repeatable delivery SOPs, client reporting, AI creative production at scale and packaging the service. See for agencies.
Platforms covered
Start with one channel. Expand with confidence.
Week 10
ChatGPT & AI Search Ads
Conversational ad placements and answer-engine visibility.
Learn moreOur guarantee
The 30-day action-based guarantee
We’re confident in the program because we’ve seen what happens when people do the work. So we put our money behind it.
Complete the first 30 days of action items. Watch the lessons, submit the action items and show up to the coaching. If you don’t feel the program is worth what you paid, let us know within 30 days and we’ll refund you in full.
Why action-based? Because the program works when you implement it. The guarantee protects people who show up and do the work — exactly the people we want in the room.
How we compare
Courses, agencies, DIY — or coaching?
Every option has a place. Here’s an honest look at how they stack up for a business that wants profitable ads and the skills to keep them profitable.
| AI Ads Coaching | Online course | Agency retainer | DIY / YouTube | |
|---|---|---|---|---|
| Feedback on your campaigns | — | Indirect | — | |
| Live coaching calls | 2 per week | Rare | — | — |
| You own the skills & system | Partially | — | Partially | |
| AI creative & analysis workflows | Sometimes | Hidden from you | Scattered | |
| Covers Meta, Google, YouTube, TikTok & AI search | Usually one | Often extra fees | Piecemeal | |
| Kept current with platform changes | Often outdated | Hit or miss | ||
| Peer community & accountability | Sometimes | — | — | |
| Typical cost | From $997 one-time | $300–$2,000 | $2,000–$10,000+ / month | Free (plus wasted spend) |
| Time investment | 3–5 hrs / week | Self-directed | Low | High |
Is it right for you?
Who the program is — and isn’t — for
A great fit if you…
- Have a product or service people already buy
- Can invest at least $20–$50/day in ad spend (about $1,000/month recommended)
- Can commit 3–5 hours per week for 12 weeks
- Want to understand your ads, not just outsource them
- Are open to using AI tools in your marketing
Probably not a fit if you…
- Are looking for a get-rich-quick scheme or guaranteed income
- Haven’t validated that anyone wants your offer yet
- Want someone else to do everything with no involvement (consider VIP or an agency)
- Can’t commit time to implement during the 12 weeks
FAQ
Program questions, answered
When does the next cohort start?
The next cohort starts January 12, 2027. Seats are limited to keep coaching calls interactive, so we recommend applying early.
What if I miss a live call?
Every call is recorded and posted in the member portal, usually within 24 hours. You can submit questions in advance and a coach will answer them on the call or async.
Do I need ad experience?
No. The Owner Track is designed for beginners, while the Growth and Agency tracks go deeper for experienced buyers. Your roadmap meets you where you are.
How much ad budget do I need?
We recommend about $1,000/month in ad spend to test meaningfully, though many students start with $20–$50/day. Ad spend is paid directly to the platforms and is separate from program fees.
Which platform should I start with?
For most businesses we recommend mastering one primary channel first — often Meta or Google Search — then expanding. Your coach helps you choose during onboarding based on your offer, audience and budget.
What happens after the 12 weeks?
You keep lifetime access to the curriculum, templates, prompt library and all future updates. Many alumni continue with ongoing coaching or community options, which we’ll share near the end of your cohort.
Can my team member join with me?
Yes — many businesses enroll an owner and a marketer together. Email hello@aiadscoachingprogram.com to ask about team seats.
Is there a guarantee?
Yes. Complete the first 30 days of action items and if you don’t feel the program is worth it, we’ll refund you in full. See our Terms for details.
Next cohort starts January 12, 2027
Twelve weeks from now, you could have an ad system that works.
Apply for the next cohort to get your custom roadmap, live coaching and the full AI ads toolkit.